Slaters
FUTURE-PROOFING HERITAGE.
SLATERS HAS CEMENTED ITS REPUTATION AS ONE OF THE MOST WELL-RESPECTED MENSWEAR RETAILERS IN THE COUNTRY, AND A FAVOURITE THROUGH THE GENERATIONS. WE PREPARED HERITAGE FOR THE FUTURE.
We were approached by Slaters to reposition their retail brand in front of the digital shopper. We achieved this by redesigning their core brand identity, refreshing their tone of voice, and now work alongside them to create relevant, reactive photography content.
Our Approach
Our Approach
Throughout the process it was paramount to not lose sight of the brand’s DNA, as we bring them in front of future generations.
What we did
BRanding
Copywriting
Photography
Paid Social Ads
Heading
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